Facebook opens up new commercial opportunities for football’s rightsholders – Inside World Football

By Paul Nicholson at Soccerex, ManchesterSeptember 4 – Facebook is coming of age as a serious marketing and broadcast option for football’s rights holders. Speaking at the Soccerex Global Convention that opened in Manchester today Jerry Newman, Facebook’s Sport Partnership Lead for EMEA, told clubs and leagues, “don’t procrastinate. Get out there.”With Barcelona becoming the first club to break 100 million (likes) on Facebook, the social media platform is becoming  an increasingly attractive commercial proposition, Read more …

Source : Facebook opens up new commercial opportunities for football’s rightsholders – Inside World Football

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